ABOUT
"When you master the inner game, you can finally open the door of huge opportunities"
Jo-Anne Kelleher C.Psychol., DipCHyp.
Hey High Performer!
I'm Jo
Train your mind like your future depends on it… because it does.
I’m Jo-Anne Kelleher — Sport & High-Performance Psychologist, ADHD Expert, and founder of Key Aspirations Success Ltd.
I help high achievers in sport, business, and education overcome fear, anxiety, and mental blocks so they can perform at their best consistently without burning out, overthinking, or losing their confidence when the pressure hits.
My work combines cutting-edge sport and exercise psychology, my work in the forensic and organisational psychology world, years of personal development and real-world experience to help high performers master focus, emotional regulation, and resilience the hidden skills that separate good from excellence.
My Story: From “Not Good Enough” to Psychologist....
If you’d told me years ago that I’d one day earn a doctorate qualification, run my own psychology practice, and train world-class performers… I would have laughed...
I was the girl who was told her English wasn’t good enough to study psychology... so I became a lifeguard instead. For years, I thought success was something that happened to other people.
But deep down, I knew I was capable of more. I just didn’t know how to get out of my own way. It wasn’t until I discovered how the brain really works and later realised I’d been living with undiagnosed ADHD , that was when everything changed.
Now, I help others do the same: rewrite their story, break through fear and self-doubt, and finally perform with the confidence they’ve always had inside them.
My methods aren’t about generic motivation or fluffy “mindset hacks.”
My Approach
They’re grounded in:
Evidence-based psychology
Performance neuroscience
ADHD-friendly systems
And a deep understanding of what it really takes to perform under pressure
I’ve spent years refining a practical, results-driven framework that helps high performers train their mind like their future depends on it.
Because if you’re honest... it does.
Get results like these
Before working with Jo, I knew I had the physical ability but mentally I doubted myself. Jo gave me the tools to manage pressure, control my emotions and enjoy competing again. Now I'm running smarter, stronger and I finally feel like the athlete I knew I could be. My dream to represent GB in the olympics is now in reach!
Working with Jo has been incredibly useful and helpful for me as a professional event rider struggling with mindset. She helped me overcome some deep set negative thought patterns with simple tools and suggestions which has had a huge positive impact on my performance. As well as helping me plan and work on strategies to keep improving.
I’ve been lucky enough to train with some of the best footballers in the world and never understood how they develop the elite mindset they posses, however it came clear to me that working with individuals like Jo truly is the way forward. Jo’s understanding, knowledge and football awareness was first class and her personality makes life a lot easier when you’re not so sure about yourself at times!
Some fun facts about me...
⚽ I was the co-founder and player for Nottingham Forest Ladies Football Club.
Sport has always been part of my DNA: teamwork, focus, and mental strength started there.
⛸️ I skated in the Torvill and Dean Olympic Torch Gala in 2012.
Yes the ice, the lights, and the adrenaline. It taught me how important it is to cherish once in a lifetime opportunities
✈️ I’m obsessed with planes.
There’s something about the sound of one flying overhead that still gives me goosebumps, it’s pure focus and freedom rolled into one.
🌙 I’m a great manifester (and I fully own it!).
Vision, energy, and intention have shaped my career and they’re the same tools I help others master.
🎓 I failed my English Exam and told I wasn’t good enough for university…
I proved them wrong!! Proof that you can do anything you put your mind to.
🌊 Crisis is my calm.
When others panic, my brain switches on... I thrive under pressure and love helping others do the same.
FREE AUDIO EXPERIENCE
Free Yourself From Imposter Syndrome and Reclaim Your Confidence
You don’t need to prove your worth, you just need to remember it.
This powerful 35-minute guided meditation helps you silence self-doubt, release comparison, and reconnect with your inner calm and confidence.
🎧 Find a quiet space, press play, and let your mind reset.
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